Over a hundred ideas, suggestions and new approaches
Flexible-thinking, open-minded people who see change as an opportunity have what we like to call opportunity thinker. We encourage our staff to take the future of their company into their own hands – in line with our employer value The best idea counts. To make sure anyone can get involved, Deutsche Wohnen initiated its Chancendenker (opportunity thinker) competition in autumn 2018. No sooner had it been announced, than 118 ideas were submitted within the first three months. We are very proud of this response, not least because it is the first time an innovation competition has been held at the company.
“We were absolutely delighted by the high level of participation and the many creative suggestions received as part of our Chancendenker competition,” says Eric Borowsky, a member of the Staff and Organisational Development unit who also sits on the six-member jury. The 118 ideas submitted to the competition were scrutinised by the jury and evaluated with the aid of set criteria. All sorts of different ideas were submitted. They included everything from practical ways of making day-to-day work easier to proposals for social engagement or suggestions of how to optimise processes or products and even strategic ideas to improve client or staff satisfaction. “Unfortunately, we can’t implement and commend all the ideas. There were so many good ideas, it was very hard to choose,” comments Eric Borowsky.
The question is: which suggestion won? Borowsky says that the jury picked out no fewer than four ideas. They include concrete ideas for improving processes which are intended to support our employees in their day-to-day work. The jury also selected two other suggestions to receive awards: one relating to an ideas competition for our clients and another proposing a blood donation drive by Deutsche Wohnen staff. That just leaves one more question: will the project be continued? Yes, it will, and work is currently under way on the corresponding plans.